“With OTP BANK’s installment, you can shop on Black Friday even with a zero card balance” — Product Owner of the Online Lending Team
Ahead of Black Friday, OTP BANK JSC is offering its customers the most convenient lending products. This was announced by Ihor Kliots, Product Owner of OTP BANK’s Online Lending Team, during the round table discussion “Black Friday 2025: New Trends in Consumer Lending” organized by Financial Club.
“Our key focus is on the Skibochka product, which allows customers to pay in installments. There are no fees for repayment, and the first payment is not charged immediately — the customer makes it in 30 days. So, you can take advantage of Black Friday discounts even with a zero balance on your card,” he emphasized.
According to Ihor Kliots, Black Friday often gives people an extra push to make important purchases. “If I wanted to buy a fridge or a TV, I’d definitely do it on Black Friday. Retailers truly offer great discounts, while banks enhance their lending programs — that’s why many clients who have never used loans before start doing so during this period,” he noted.
As Ihor Kliots explained, the period from late November to late December traditionally shows an increase in customer transactional activity: “Due to the shifting holiday calendar, we see a spike in purchases in early December. In fact, late November and all of December can be considered an extended ‘Black Friday period,’” he said, adding that installment plans are the main driver for large purchases, allowing customers to buy significant items without overpaying. At the same time, credit cards, according to Ihor Kliots, remain part of daily banking for many clients and are mostly used for smaller, everyday payments.
In conclusion, Ihor Kliots shared his forecast on the evolution of banking credit products: “Traditional paper-based loans will soon become a rarity, almost a curiosity. In the future, banks will make lending decisions even faster, call clients less frequently, and keep conversations short and to the point. Lending will become even more accessible and effortless. For example, at OTP BANK, online loan approvals are already made within 20 seconds — with no phone calls to clients,” summarized the Product Owner of OTP BANK.
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Public Joint Stock Company OTP Bank is a subsidiary of OTP Bank, which is the largest independent Central-Eastern-European banking group. JSC OTP Bank is one of the largest domestic banks, a recognized leader in the financial sector of Ukraine. The Bank provides a full range of financial services to corporate and private customers, as well as to small and medium enterprises. The bank entered the Ukrainian market in 1998, and since then it enjoys a staunch reputation of socially responsible, reliable and stable institution providing its consumers with services of European quality standard.
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